Focus Group vs Daisy Communications (Daisy Group)
Focus Group edges Daisy in a genuinely close call for UK B2B buyers
Independently scored · last reviewed June 2026
Focus Group and Daisy Communications are two of the more capable independent B2B technology providers in the UK, and on paper they look nearly identical. Both cover connectivity, telephony and VoIP, managed IT and cyber security, and business energy under a single account. Both target UK SMEs that want fewer suppliers to deal with. Both have been trading for more than two decades and carry meaningful Trustpilot ratings. The gap between them on Compare Business Costs' overall score is two points, 91 versus 89, which is close enough that the right answer depends more on what your business actually needs than on any clear winner. Focus Group scores higher on breadth and support, and carries strong financial backing from Hg that points to long-term stability. Daisy scores higher on Trustpilot and has the longer trading history, plus a broader customer base stretching from micro businesses to call centres. Neither is cheap or transparent on pricing. Read the category breakdowns below before you decide.
Side by side
| Metric | Focus Group | Daisy Communications (Daisy Group) |
|---|---|---|
| Overall score | 91 ✓ | 89 |
| Categories covered | 4
| 4
|
| Trustpilot | 4.2 | 4.6 ✓ |
| Breadth of service | 98 ✓ | 95 |
| Value for money | 74 ✓ | 72 |
| Support & service | 82 ✓ | 78 |
| Reliability | 85 | 85 |
| Reputation | 80 | 84 ✓ |
| Founded | 2003 | 2001 (founder Matthew Riley) |
| Head office | Shoreham-by-Sea, West Sussex, UK | Nelson, Lancashire, England, UK |
Category by category
Both providers cover the full range of UK business connectivity, broadband, leased lines, FTTP, and reliability scores are identical at 85. A genuine tie.
Focus Group scores slightly higher on breadth (98 vs 95) and support (82 vs 78), giving it a marginal edge in telephony and VoIP where account management quality tends to matter most.
Focus Group's higher breadth score and Hg-backed investment in its IT and cyber portfolio give it a narrow edge, though Daisy's managed IT offering is competitive for SMEs.
Both offer business energy, but Daisy's is brokered rather than supplied directly, so Daisy doesn't own the supply relationship. Focus Group's integrated approach gives it the edge here.
Which should you choose?
Focus Group is the better choice if you're an SME or mid-market business that wants a financially stable single supplier with strong account management, particularly if managed IT, cyber security and energy consolidation alongside connectivity and telephony are all priorities.
Full Focus Group review →Daisy Communications is worth considering if you're a smaller UK business, SoHo, micro or small SME, that values a long-established provider with a higher Trustpilot reputation and a support desk that has consistently handled high customer volumes across the SME market.
Full Daisy Communications (Daisy Group) review →Focus Group is Compare Business Costs' overall pick, though only by two points. It scores better on breadth, support and energy integration, and its Hg backing provides a stability that matters if you're consolidating multiple services under one supplier for the long term. Daisy Communications is not a fallback option, its 4.6 Trustpilot score, 25-year track record and genuine one-stop-shop capability make it a strong contender, particularly for smaller businesses or those where proven customer satisfaction carries more weight than financial scale.
FAQs
Both cover the same categories, what actually separates Focus Group and Daisy day-to-day?
The main practical differences are support quality and energy structure. Focus Group scores higher on support (82 vs 78) and delivers energy directly rather than through a broker arrangement, which is what Daisy uses. Daisy's Trustpilot score (4.6) is notably higher than Focus Group's (4.2), suggesting stronger customer satisfaction at the point of interaction, particularly for smaller businesses. Neither publishes pricing openly, so you'll need a quote from both to compare total cost.
Is one provider better suited to a small business than the other?
Daisy Communications has historically served a broader range of business sizes, from SoHo and micro businesses upward, and its support model is built around high-volume SME customers. Focus Group's sweet spot is SME to mid-market, scaling up to enterprise and public sector. If you're a very small business, Daisy's track record at that end of the market is slightly more established.
If I'm switching from one to the other, what should I check on contracts?
Neither provider publishes standard contract lengths publicly, both operate on bespoke, quote-based terms. Before switching, confirm the minimum term on each service line (connectivity contracts in particular can run 36 months), check for early termination charges, and verify whether your existing number porting or hardware will be compatible. Get any transition commitments in writing before signing, especially if you're moving multiple services at once.